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From the course · Run it

Fiber sales objections. The answer to each.

Most of what a homeowner says at a fiber door is a soft no. The course groups the doors into situations and gives each one a rule. Here are the situations, with the rule for each.

The one rule under all of them

Agree, then keep moving

Never leave at a soft no, and never argue. Agree with what they said, make it about the line, and go on to the next step. A second no with a thank you is when you leave, warm.

The situations

What they say, and what you do

HomeownerWe're good. Not interested.

Agree with it. Their provider works fine, and you say so. Then go on to the pre-schedule: a few addresses on the street still need to be checked.

HomeownerWe already got a deal.

Agree with the customer's win first. A good price does not change the line. Make it about the line, and answer each question with what families do.

HomeownerI'm not ready to decide today.

Agree with "not ready today", so they relax. Make the choice smaller, clear the gear worry, then go to the schedule.

HomeownerWe have the 5G box. It works.

Grant that it works. Find out exactly what the box is, then tie the gap to how they use it. The box pulls from the towers. Keep it about the line, and they decide after they see it.

HomeownerWe still have cable TV.

On a cable TV home the pain is price, not speed. Keep your TV, run it through the Wi-Fi, and build one bill they can see.

HomeownerI just rent here. / That is not my call.

A renter is not a dead end. One question tells you who pays, then run the door the same. When the person who decides is not home, keep discovering through the one who answered, or set a time to come back.

HomeownerWe're moving.

Move on fast and stay friendly. A moving door handled right still helps the street.

The films and the practice doors are in the course

Each situation opens with a real door to watch, then practice doors where the homeowner speaks and you answer, and you hear the line said on that door. A rep gets in with an invite from their manager. Agencies can ask for a demo.

Before the objections: the five steps every door runs.